Which Way Do You Hold Your Cards?

A Great Paragraph to use that separates you from your competition and builds trust

DO YOU PROVIDE PRE-APPROVAL LETTERS AFTER A PREQUAL..

MY ANSWER IS... NO ABSOLUTELY NOT-
Which way do you hold your cards when you play poker?

One of the most important things you can do to close more loans is separate yourself from your competition and build trust

I do that BY NOT GIVING a Pre-Approval letter to my borrowers after qualifying them and explaining how it actually hurts their negotiations-

That they and their agent can contact me directly 7 days a week and we will happily customize the letter for them

For example- If they are approved for 300,000 and find a home and want to offer 280,000 -- having a letter that says you are approved for 300,000 actually hurts them

The seller ONLY NEEDS to know that you are approved for the amount of the offer -- so keep you cards close...

Here's what I put at the bottom of the email and feel free to swipe and use it

I have attached a brochure I hope you find helpful as well as a link to one of my recent appearances

On WBAL NBC that shows this is a great time to buy a home

https://www.wbaltv.com/.../baltimore-1-city-to.../31186027

As I mentioned – I will customize the pre approval letter to the home you are putting an offer in on and the price you are offering- this gives you the best possible negotiating position … the seller does NOT need to know how much you actually qualify for- just that you are qualified for the offer you are presenting

Please feel free to call me with any questions and be safe!

Brian

This statement and explanation lets your clients know that you have their best interest at heart and will go the extra mile for them

Use this and let me know how it works out..
Brian Sacks
Join the Underground where you will get a PROVEN strategy each and every month - along with the tools to implement it that will help you CLOSE MORE LOANS MAKE MORE MONEY AND FINALLY BE ABLE TO ENJOY LIFE!