What Would You DO? Your Answer determines your success or failure
Here's what Happened to me Yesterday and I am sure has happened to you
What Would You DO? Your Answer determines your success or failure
Here's what Happened to me Yesterday and I am sure has happened to you
Terri was referred to me on Saturday by an agent who told me this buyer was at an open house and needed to be pre-approved immediately…. or sooner..
She has a home to sell but we went thru the numbers and she did qualify non contingent … but while she liked the home she did not go thru with an offer..
The conversation allowed us to know her price range—— at least we thought so!
Sunday goes by- Monday goes by all good… and I send her my proprietary new buyer packet of tools and tips and “propoganda” with testimonials and success stories.
Yesterday I get an emergency call from this same lady- She is now at another home with a different agent and she “HAS TO HAVE “ this house..
Her price range on Saturday in terms of what she qualified for was 330k and I asked about all of her resources… 401k - life insurance - gifts- equity lines etc..
This home is 450k and somehow she “remembered” an insurance policy with a 100k in cash value that she is now willing to use…
******lesson***** if someone finds something they love- they usually DO find the money!!!
——BUT HERE IS THE DILEMA——AND A QUESTION YOU NEED TO ASK YOURSELF ABOUT YOUR PARTNERS !!!!
She asked me for a pre-approval and put me in touch with her “new”agent…
Yes I sent the letter but after I finish writing this I am calling her original agent who she is now most likely going to “ghost”
WHY- Because she is my partner- for good times and bad times… and I have her back because she always has mine..
WHAT WOULD YOU DO?
Option 1- You just move on and even start trying to build a relationship with this new agent … never mentioning anything to the agent who referred her to begin with..
Option 2- You call the agent who initially referred her and have a difficult conversation about what just happened… explore what happened and why it happened..
WHAT WOULD YOU DO?
THIS IS ALL PART OF A MUCH DEEPER CONVERSATION ON HOW YOU VIEW YOUR RELATIONSHIPS WITH YOUR AGENTS
TRANSACTIONAL VERSUS RELATIONSHIPS
You should really take some personal inventory and review your current relationships- their strength and what you can do to make them stronger
YOU DON’T NEED THAT MANY TO MAKE A GREAT INCOME
300,000 you earn 3000 per loan
20 agents who you can go DEEP with as partners — who do 4 sales a year
80 x 3000=240,000 income!!!!
Partners
Help their partners figure out ways to get more business
Provide market updates
Provide marketing materials for them to use
Available to help them grow their business
Always honest
Reach out and don’t wait for them to call you
LIKE THAT PERSON- get to know them personally….
Come up with promotions like free appraisals or 500 off closing costs
I can go on and on here but I am sure you get it…
please feel free to share this
Dedicated To Increasing your Production
Brian Sacks
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