Important- Labor Day- Coca Cola - Loan Officers
Some ideas to think about
Today is Labor Day and I hope you are enjoying some time with your family and friends…
Let’s start with Coke and what loan officers can learn from them
Did you know that Coke is one the best known brands in the entire world yet they spend $ 4 BILLION DOLLARS a year just on marketing..
WHY?
Because they never want to get stale or feel invisible… they must always keep their name out there… ALWAYS!!!
We as loan officers are really no different…. but what we used to do took a lot of LABOR… and simply doesn’t work now…
Breaking it down..
We cold call agents and try to set up a meeting .. usually involving food.
We market to them 1 at a time
We lack the tools to instantly provide some value that helps them sell more homes which is ultimately what they want to do
We don’t know how to keep them loyal - and work hard at trying to stay visible and relevant..
THE BETTER WAY-
Meeting them 30 -50 at a time in one place
Attract them and instantly provide value and show your expertise
Keep them loyal by working as a partner
Bring them buyers you get together !!!
I can go on and on but I am doing a workshop this Wed on the topic of how you can STOP BEING AN INVISIBLE LOAN OFFICER and finally crack the agent code
and will also share alot of the REAL LIFE samples I use everyday … along with the persuasion techniques no one else shares
grab your seat now
https://attendee.gotowebinar.com/rt/628306465606232923
it’s live and your success is guaranteed !!!
here are the details
LIMITED TO FIRST 50 ORIGINATORS----SO HERE’S WHAT YOU ARE GOING TO HAVE ACCESS -- AND THE RECORDINGS
$The 3 types of Agents and Which Ones To Work With and Which To Avoid
$Two simple sentences that immediately BOND THEM to you like GORRILA GLUE and shows them that you are the obvious lender to work with
$The psychological tools you will use to immediately show them you are different
$A tool that you can use to stay in touch without physically speaking to them
( No its not an auto dialer or email or text) It’s actually much more effective
$What to say when they tell you “I AM ONLY A LISTING AGENT” and why they will immediately want to learn more from you..
$How to Leverage the Listing Agent Relationships into long term referral partnerships
The exact step by step process that turns listing agents into a constant source of buyer leads for you..
$2 Tools you can use that FORCE them to refer … without consciously knowing it
$A tool that will actually help them get more listings and not 1 in 1000 originators knows about it… .but you soon will
$What to say and send to the listing agents on your next deal – during the process and after closing that will have them sending you loans immediately….
I am going to show you the actual step by step process- with sample emails and a sample of the strategically created brochure that will attract them like bees to a flower…
VISITING OPEN HOUSES- BUT DON’T KNOW WHAT TO SAY WHEN YOU GET THERE—Here’s a perfect way to impress them even if you have never met them before- *** IT’S ALL ABOUT VALUE YOU BRING…
How to use listing agents to get introduced and endorsed to other agents in your area…
BONUS- THE SIMPLE CALCULATION TO USE FOR A SIX FIGURE MORTGAGE BUSINESS AND THE SOFTWARE TO TRACK IT AND MAKE YOU ACCOUNTABLE
EVEN IF YOU ARE A LITTLE BIT UNSURE YOU CAN ALWAYS TAKE ADVANTAGE OF MY 100% TOTAL SATISFACTION PROMISE TO YOU IF AFTER THE WORKSHOP YOU FEEL THAT YOU DID NOT GET AT LEAST 3 GOOD – USABLE IDEAS – JUST SEND ME AN E-MAIL AND I WILL SEND YOU A FULL REUND NO QUESTIONS
grab your seat now- https://attendee.gotowebinar.com/rt/628306465606232923
Have a safe and wonderful holiday
Brian Sacks